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News | Talk | Classic Hits

Demographic: Age 40+
Reach: 20-25 Miles from Butler City
Listenership: 30,000

WBUT-Logo

Country

Demographic: Age 25+
Reach: 20-25 miles from Butler City
Listenership: 30,000

WLER-Logo

Rock

Demographic: Age 25+
Reach: 30-35 miles from Butler City
Listenership: 70,000

Multimedia Marketing Solutions

Local Programming Sponsorships

News, Weather, Trivia, Sports Report, The Breakfast Club, The Rock Morning Show, Coffee With Kate, The Superstore, Rockin’ Hard Diner, It’s Your Turn, Grass Roots, Rock Fabrik, The Rock Doctor

Syndicated Programming Sponsorships

Shake Rattle Tonight, The Osgood File, Acoustic Storm, Time Warp, Crook & Chase, Country Hitmakers, ZMAX Racing Country

Sports Sponsorships

Pittsburgh Steelers, Pirates & Penguins, NASCAR Racing, Butler High Football and Basketball, Knoch High Football and Basketball, and Slippery Rock University Football

Remote Broadcasts

Promote your sale or event in a big way! Schedule a remote broadcast, and we’ll come to you to do live radio cut-ins from your location. Let us bring our listeners to your event and engage them with games, prizes, & giveaways.

Butler Radio News Sheet

A weekday read-and-leave publication delivered to over 70 Butler businesses and read by thousands of local residents. Hitting the streets by 9:00am, the News sheet gives area residents their first look at the day’s headlines.

Internet Advertising

Each of our radio stations has its own website, offering targeted advertising for each demographic. Each website offers live streaming, as well as archived programming for convenient, on-demand listening through our media center. Affordable advertising through internet banner and tile ads is available on all our websites and corresponding media centers.

ButlerRadio.com: Average 400,000 visitors and over 1,000,000 pageviews per month.

Internet Advertising Options Include: Banners • Tile Ads • Media Center Program Ads

Event Advertising

The Butler Radio Network hosts several community events throughout the year which are attended by thousands of residents from Butler County and beyond. Each targets a unique audience and offers an affordable advertising package along with a booth at the event.

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WISR Wine Festival

A full day of sampling the products of Pennsylvania wineries, plus food and high end merchandise vendors.

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Ladies Day Out

Sip, shop & socialize with us at this fun night out for the ladies featuring cooking demonstrations, a fashion show, vendors, raffles & doorprizes!

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Spirit of Christmas Parade

Nighttime light-up parade celebrating the kick-off of the Christmas season for the Butler community.

Contact A Member Of Our Sales Team Today!

252 Pillow Street, Butler, PA 16001  724-283-1500

Vicki Hinterberger
General Manager
vickih@bcrnetwork.com

Kathy Gregory-Steiner
Corporate Development Mgr
kathygs@bcrnetwork.com

Chelynne Curci-Lang
Media Consultant
chelynnecl@bcrnetwork.com

Jay McKain
Media Consultant
jmckain@bcrnetwork.com

Tyler Friel
Media Consultant
tylerf@bcrnetwork.com

Linda Weber
Assistant Media Specialist
News Sheet Sales
lindaw@bcrnetwork.com

Market Demographics Butler County

Area: 788 Square Miles
Population: 184,000
Age 18-64: 63%
Households: 72,000
Homeowners: 77%
Median Household Income: $57,474

Helping Your Business Succeed
is Our Business!

Video Credit: Frames & Pixels

Why Advertise?

  • Create Awareness
  • Boost Sales
  • Create traffic
  • Gain New Customers
  • Project Successful Image
  • Build Brand Loyalty
  • Stand Out Among the Competition
  • Create Consumer Confidence
  • Successful businesses are generally strong, steady advertisers

Why Radio?

Radio works in real time. Ads can be placed at the times when consumers are most ready to be influenced.

The emotional connections made through audio messages have more of an impact on consumers than video or print.

Radio reaches 93% of local consumers each week.

Radio reaches everyone. TV and newspaper ads are easy to skip, while radio commercials are harder to avoid. Research shows people don’t avoid radio ads like they do those in other media.

Radio is flexible. Business conditions can change quickly. Radio offers fast production turnaround times, which allows advertisers to put out the right message at the rigth time.

Radio builds brand awareness. Messages are repeated more often and with lower levels of avoidance, creating strong top-of-mind awareness when consumers are ready to purchase.

Why Butler Radio Network?

We are Butler’s only local radio stations, and are proud to be locally-owned and locally-programmed with a variety of local content.

With three radio stations, five websites, and the WISR News Sheet, we can integrate your message across multiple platforms to maximize results.

We are viewed as a trusted, credible source by our listeners because of our strong community ties.

We offer timely and cost-effective options customized to fit your needs and budget.

Advertising Inquiry

Let us show you how Radio Gets Results!

Fill out the information below–or email a member of our sales team directly–to get more information about how radio can work for you.

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